Virtual production is the newest and most exciting method of filmmaking methods
Virtual production is the latest in technological advances to progress the film and TV industry. Weta Digital defines it as “Virtual production is where the physical and digital worlds meet.”
What is it
Virtual production studios offers a chance for a real-time surround live production where visual effects have no barriers, resulting in them both occurring simultaneously.
Our Studio Locations
We have two Virtual production Studio locations, south London and East London.
This computer-aided virtual production is allowing production teams to visualise the film whilst filming and not having to wait until the editing phase.
Moving Picture Company defines virtual production as “combining virtual and augmented reality with CGI and game-engine technologies to enable production crews to see their scenes unfold as they are composed and captured on set.” This technique results in parallel processing, whereby live production and effects can be edited in real time. This is even bigger news for production teams, as it means the work the team put in during pre-production is worth double the amount during the actual production!