Virtual production is the newest and most exciting method of filmmaking methods

Virtual production is the latest in technological advances to progress the film and TV industry. Weta Digital defines it as “Virtual production is where the physical and digital worlds meet.”

What is it

Virtual production offers a chance for a real-time surround live production where visual effects have no barriers, resulting in them both occurring simultaneously.

Our Studio Locations

Multiple London Locations , Cambridge, Manchester, Scotland, Essex

More Information

This computer-aided production is allowing production teams to visualise the film whilst filming and not having to wait until the editing phase.
Moving Picture Company defines virtual production as “combining virtual and augmented reality with CGI and game-engine technologies to enable production crews to see their scenes unfold as they are composed and captured on set.” This technique results in parallel processing, whereby live production and effects can be edited in real time. This is even bigger news for production teams, as it means the work the team put in during pre-production is worth double the amount during the actual production!